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The Best Medicine for a Major Pharma­ceutical-drug Launch

Imagine, you have just been given the task of producing the greatest pharma­ceutical-drug launch of all time, and you have a short period of time to pull it off successfully. This is not new for the company in Puerto Rico where over 20 brands of capsules and tablets are produced.

Because this was a new drug with such big expectations, company assembled an ad-hoc task force, “Pharma­ceutical-drug Readi­ness Team” (PRT), to manage the in­troduction and commercial production of the new product. And here is where the challenges just get started.

The most important goal of the Readi­ness Team was to have the product ready to ship on time for the launch. The production of the pharma­ceutical-drug would double the production of the plant from approximately 2 billion to 4 billion units. Production challenges included Pharma­ceutical-drug-1determining the best delivery schedule for raw materials; determining the cy­cle time of the whole process and needed equipment in order to satisfy cycle time; and determining how many employees and shifts were needed at the manufacturing, packaging and laboratory areas in order to support their vigorous manufacturing schedule. Very important to these goals was the accurate calculation of resources in a timely manner in order to allow purchas­ing of any additional equipment and training of the personnel.

The Virtual Factory

The entire manufacturing process was to be input into ProcessModel. Due to the short timeline for Pharma­ceutical-drug-2the project, the System Improver recommended a top-down ap­proach, by developing a macro level simulation model of the whole process using existing data and estimates to model each major operation as a black box. Then, sub-models were to be devel­oped adding more detail as needed, in order to investigate or improve the bot­tleneck operations at a particular stage of the pharma­ceutical-drug process. This approach could facili­tate handling the simulation effort by breaking the process in manageable segments and obtain quick results at each stage of the process.

The first area to be modeled was the re­ceiving operation at the warehouse, and the employee, the Material Agent in charge of procurement, had a job to do. He developed static inventory models which were then tested in Process­Model to determine their adequacy to guarantee the material supply for the new product. At this stage Process­Model proved to be invaluable in plan­ning for the receipt of goods. A model was built which allowed determining how long it would take the warehouse personnel for a full receiving process of the different components and raw mate­rials and determining the quantity of resources needed. With this informa­tion, detailed receiving schedules were prepared and validated with the ven­dors.

With the output statistics from the warehouse simulation the scene was ready to integrate the whole pharma­ceutical-drug process in a single simulation model. When the full production schedule was input into the model it was noticed that the capsule samples taken from the en­capsulated lots started to accumulate in a long queue just at the entrance of the analytical labora­tory, while its utilization was at its maximum. The laboratory is the last step to the process before the drug can be shipped and the last thing the manufacturing plant needed was pharma­ceutical-drug to sit on the shipping warehouse shelves waiting for approval. The Readiness Team did additional model verifica­tions, but everything looked fine. So why was this queue growing so large?

The analytical laboratory is critical in the production of any drug. Laboratory calculations had been done using static Excel spread­sheet capabilities. The laboratory opera­tion had been scheduled to work two shifts six days a week. Human re­sources, estimated cycle time and equipment calculations had been set accordingly and input to Process­Model. It seemed to the Readiness Team that this was good enough based on the static calculations performed in Excel. However, after a thorough analysis of both capacity and the calculation tools, the reason for the discrepancy was apparent. The static Excel calcula­tions assumed a fixed daily average ar­rival rate of samples to the laboratory coming from the multiple encapsulation machines. The simulation model con­sidered random variability in the arrival pattern of the samples at the laboratory, which is caused by the “unexpected” but common events experienced in any manufacturing process such as random downtimes, delays in schedules, absen­teeism, etc, which cause variations in the arrival pattern of samples at the laboratory. “If capacity calculations and resource needs estimates are based on averages you are missing the point since averages just mean that you will not get your average number close to 50% of the time and it proved to be crucial in this analysis — invalidating static analyses.”

After ProcessModel clearly showed the time involved in analyzing the pro­duction requirements in the laboratory, the Readiness Team concluded that three shifts of chemists working seven days a week were needed in order to cope with the demand and satisfy cycle time requirements with a minimum waiting queue at the laboratory. By catching the opportunity early enough, the Laboratory Management was able to hire and train an entire extra shift of chemists, just in time to meet the pharma­ceutical-drug launch production schedule.

Fairy Tale Ending

Pharma­ceutical-drug-3The pharma­ceutical-drug launch was the most successful prescription-drug launch in the pharmaceutical industry history breaking numerous records. The num­ber one goal was to deliver a successful launch and continue to satisfy growing market demands on time. The company had the daunting task producing launch requirements in three months, package and ship them in a timely manner for the product launch. Although the end result was achieved by an extraordinary team effort includ­ing all links in the supply chain, had the Readiness Team not found Process-Model, they feel the results could have been different. The Puerto Rico Plant continues to be the primary supplier of pharma­ceutical-drug capsules worldwide, and they do it on time in a consistent and strate­gic man­ner.

Based on the successful results ob­tained from the application of simula­tion modeling at the company, the management team is supporting and requiring process simulation analyses as part of their regular decision making process. New products being intro­duced at the company are being sub­jected to the scrutiny of simulation modeling in order to test drive the process capabilities ahead of time and take preventive actions early on. It is an inexpensive insurance!

2 Comments

  1. Darryl Olson November 25, 2014 at 9:38 PM - Reply

    Some of the world’s most successful Manufacturing companies rely on processmodel simulation software to help improve their productivity.

    • Scott Baird December 8, 2014 at 11:01 PM - Reply

      Herb,
      Thanks for the plug. We have a great user base and amazing projects that your customers talk about.

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